About Us

Kerrie Early is proud to call herself a Lamar Local.  She's the spirit for pioneering small-town communities to think good, dream good and do good!
A big dreamer herself, Kerrie joined Thirty-One Gifts in 2007 and quickly saw the power of mixing community, relationships and great products.  She's built a successful business that she still runs today. 

She grew up in Lamar and moved away with her husband Troy and two kids.  In January 2020, she started feeling the desire to move back to the town she's always called home. 

In May 2022, the Earlys officially moved back to Lamar!  They purchased a commercial property that she would go to a lot as a kid to rent vhs tapes!  With the help of friends, family and GBD Construction, 213 W Main Street was renovated.  

The vision and mission for Mercantile213 is to foster experiences for others to gather, create and find together. 

Mercantile213 is the home of Red Bird Coffee Bar. Red Bird is run by Kerrie's mom, Marilyn!  

The Earlys help the grand opening for Mercantile213 on November 27, 2022.  We'd love to have you come visit with us!